Allied AU
Healthcare
·
Web & Mobile
UI/UX
Lo-fi & Hi-fi Prototyping
Interaction Design
Overview
Allied Health AU addresses the challenges faced by both patients and practitioners in the Australian healthcare system. Patients often struggle with a lack of awareness about how health services can improve their quality of life and Practitioners face high turnover and burnout due to poor working conditions.
The founder, Rachel, a physiotherapist, saw firsthand how these issues negatively impacted both patients and professionals. Inspired by these experiences, we created Allied Health AU to revolutionize healthcare by improving accessibility and support for allied health services.
My role in this was the lead product designer
The Constraints
This project was an MVP with a tight timeline of 8 weeks. This approach allowed us to quickly bring the product to market with the minimal necessities, ensuring that we could gather real, useful data from early users. By focusing on core functionalities, we were able to launch efficiently and iteratively improve the product based on user feedback and real-world insights.
Who is this for?
Patients
Individuals seeking allied health services such as physiotherapy, occupational therapy, and speech pathology. They need to find practitioners who match their specific needs, preferences, and conditions.
Practitioners
Allied health professionals looking for a platform to manage their practice efficiently, increase visibility to potential patients, and improve working conditions.
Key Objectives
In collaboration with the client, I identified three key objectives for the project. These objectives were crucial to ensuring the MVP met both patient and practitioner needs, allowing for a rapid, market-ready launch within the 8-week timeline.
Patients can discover health professionals that fit their needs
Health professionals can create profiles that show their qualifications and clinical expertise/interest areas
Health professionals can set availability and patients can pay and book
Concept Sketches to Low Fidelity
The design process began with me creating preliminary sketches of prominent screens. These ideas were validated in a subsequent workshop session, confirming we were on track. The next steps involved developing and continuously improving wireframes, informed by ongoing feedback from not just the client, but also other healthcare professionals. This process guaranteed that the final design remained user-focused.
Session booking flow wireframes going through the different payment options for patients
What did we learn?
Patients
They needed to find the best practitioner for their specific use cases.
Gender
Languages spoken
Payment methods (including if the practitioner offers NDIS)
Session type that was most suitable to their condition and situation
Practitioners
What they needed revolved around handling the patients
Manage high patient volumes efficiently.
Increase visibility to potential patients through detailed profiles.
Connect with patients who match their expertise and service offerings, such as NDIS.
Safety concerns
Since we offered at home visits to patients, it was crucial to ensure the safety of both patients and practitioners. I implemented safety protocols that included showing criminal records of patients for practitioners, gathering information about home environments (such as the presence of pets), and ensuring transparency on both sides. This allowed us to build trust and create a safe experience for in-home healthcare services, providing peace of mind for all parties involved.
High Fidelity
For the Allied Health AU platform, we chose blue as the primary brand colour. Blue was selected to evoke a feeling of calmness and trust, which are essential in the healthcare context. Since seeking help can sometimes be an anxious experience, we aimed to create a pleasant and soothing environment for users. This choice was integral to ensuring a positive user experience and aligning with the overall brand values.
Calendar Conundrum
I encountered challenges in choosing colours and sizing for calendar cells. We needed to represent three session types (tele-health, in-person, and clinic visits), each with two states (accepted and pending). Additionally, sessions varied in duration (30 mins, 45 mins, 1 hour). This meant there 18 types of individual cells. We also had to display practitioners' availability alongside these sessions. Balancing these elements while maintaining a clear, user-friendly interface was a significant challenge. We settled on similar but subdued tones from the brand colour.
Patient's view of booking in a session
Practitioner's view of all of their sessions
Practitioner's view of all accepting sessions
Whats Next?
The project has successfully launched with a growing number of practitioners offering their services on the platform. The next steps involve gathering feedback from both patients and practitioners to refine and expand the platform's features.
The goal is to continue evolving the platform to better serve the needs of the Australian healthcare community